Wednesday, May 17, 2023

Why Online MBA in Digital Marketing is Essential for Career Growth

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Importance of Digital Marketing

Digital marketing is the process of promoting products or services using digital channels such as search engines, social media, email, and mobile applications. It has become an integral part of every business’s marketing strategy due to its ability to reach a wider audience, track results, and offer better targeting options. Companies are now investing more in digital marketing as compared to traditional marketing methods. In fact, according to a report by Statista, global digital ad spending is expected to reach $389 billion in 2023.

To meet the growing demand for digital marketing professionals, businesses are looking for candidates with advanced knowledge in digital marketing. An online MBA in digital marketing can help professionals acquire the knowledge and skills required to succeed in this field.

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